Image campaign "The Debt Collector's Way" confronts stereotypes.
For our client EOS, one of the daughter companies of the Otto Group, we produced an image campaign with three films and a campaign website. The goal of the campaign is to clear up prejudices against the debt collection industry, and transform the topic into a point of conversation instead. With humour, the films approach the clichés of the debt collection industry head on, teasing to a website where the stereotypes are refuted in more detail.
